Content Management Optimization Finally Allows DWC 401k to Manage Content Marketing In-House

DWC, a leading provider of retirement plan solutions, faced growing challenges in managing their expanding content library. As their blog and knowledge center grew, navigation became difficult, and manual content management processes slowed internal teams, leading to inefficiencies and a suboptimal user experience.

To address these challenges, No Bounds Digital implemented a custom HubSpot CMS solution to enhance content discoverability and streamline management. A redesigned blog structure introduced category-based headers and filtering options, while a revamped mega navigation improved accessibility. Simplified footer design and strategic content linking enhanced usability, and SEO-friendly content migration ensured a smooth transition without impacting rankings. Internal workflows were also optimized, reducing the time required for updates.

The results were transformative, with DWC reducing content management time by 50% and improving user engagement through structured navigation and filtering. The website became more intuitive, driving higher satisfaction for both internal teams and external users while maintaining strong SEO performance.

Download the case study showcasing:

• How No Bounds Digital restructured DWC’s website for better content discoverability.
• The impact of improved navigation, blog templates, and filtering options.
• How streamlined internal processes saved time and enhanced efficiency.
• The SEO strategies that ensured a smooth content migration.
• Future opportunities for further HubSpot CMS enhancements.