A sure-fire way to ensure that you will fail at online marketing is to have no idea who you are targeting. You'll get the messaging all wrong, you'll be looking for customers in all of the wrong places, and that's just the tip of the iceberg.

This guide was created to fix all of that. In it, you'll:

You'll learn what buyer personas are What are the most important elements of a buyer persona See an example buyer persona Get templates to create your own buyer persona Happy persona creation!