When it comes to running a business, sales needs to be prioritized. This is the source of your income, after all. A sales funnel includes many elements that can feel overwhelming when you are managing data. Research shows that up to half of all sales are won by the very first vendor to respond to a customer’s query. Additionally, companies spent over $9 trillion on sales programs on an annual basis. In the year 2020, at least 40% of all companies were unable to meet the sales goals they have set out for the year. To meet your goals, it’s crucial to ensure you have an appropriate sales system in place, but with so many solutions to choose from, the process may feel a bit daunting.
If you have been doing research on sales management systems, then RD Station and HubSpot might have popped up as popular options. While both systems help you manage your sales funnel effectively, you need to choose only one to continue setting up a platform for your business. To help make the process of choosing between the two easier, we are going to take a closer look at a comparison of HubSpot vs RD Station.
When it comes to customer and business management solutions, HubSpot is often viewed as a leader in the market. The company has developed multiple systems that focus on giving you an all-in-one platform for managing everything from lead generation to the management of your existing customers. HubSpot also prioritizes the satisfaction of their customers, offering you access to a wide variety of support and training services. This makes it easier to ensure all of your team members are caught up on how the system works, while also giving you a chance to get live support at any time should you run into any type of problem.
HubSpot does focus a lot on sales, but this is not the only function that the platform gives you. With HubSpot, it is quick and easy to activate additional systems, which the company refers to as “hubs”. Each hub specializes in specific features that come together to create a central, multifunctional platform to help with the management of your business.
When you decide to sign up for HubSpot’s sales management platform, you also get instant access to the CRM developed by this company. This gives you a range of features to manage your customer relations. With the ability to quickly draw up customer reports, there’s also no more going through multiple files to find the right one when providing customers with support services.
RD Station is a digital software suite that was developed by a company in Brazil. The headquarters are also located within Brazil, but the software is available to global clients. The company’s software has won a few awards and there are currently over 35,000 businesses who use this particular sales system in their internal management and operations.
The RD Station software suite gives you access to a set of tools that focuses particularly on marketing, as well as sales. The process starts with an all-in-one tool that lets you develop landing pages, which serves as your lead capture element in a sales funnel. Once you have landing pages up, you can further utilize the tools offered by RD Station to communicate with your leads, promote content to them, and turn the prospects into sales.
During the onboarding process, you get access to specialists who are highly qualified in various areas. This ensures your questions can get answered and your account can be configured according to the needs of your company.
It’s quite tough comparing HubSpot vs RD Station, particularly when the only focus is on the sales tools each of these software suites offer. This is due to the fact that they offer very similar features when it comes to managing both your sales and your marketing campaigns. In the table below, you can get a better overview of how the two compare.
|
|
HubSpot |
RD Station |
|
Sales management |
Yes |
Yes |
|
Marketing management |
Yes |
Yes |
|
Gmail Integration |
Yes |
No |
|
Outlook Integration |
Yes |
No |
|
Full Office Suite |
Yes |
No |
|
Facebook Ads Integration |
Yes |
No |
|
Instagram Ads Integration |
Yes |
No |
|
Users |
Unlimited |
Up to 7 |
|
Live chat |
Yes |
No |
|
Drag & Drop Builder |
Yes |
Yes |
|
Telephonic Support |
Yes |
Yes |
|
CRM |
Yes |
No |
One of the major differences between these two solutions is the fact that HubSpot offers an entire office suite, featuring multiple hubs that you can activate according to your needs. RD Station, on the other hand, only features a range of tools that are meant to be used with marketing and sales projects. While this is useful when you are starting out a new business and want to manage your sales and marketing campaigns at a small scale, you may find that there are some restrictions when your company grows. This is not the case with HubSpot, as you are able to easily expand the selection of services, add unlimited users, and take advantage of more than just the sales and marketing management features.
When looking at RD Station, it is important to understand that all prices are provided in Brazilian Real. You’ll have to manually calculate the estimated USD value before making a purchase, and this may differ every month due to fluctuating exchange rates.
You can subscribe to a free plan with HubSpot and RD Station. This gives you access to a range of basic functions to help your company get started. There are trial offers available on both platforms too. This gives you a glimpse of the premium features without having to pay immediately.
HubSpot has premium plans that start at $50 per month. The prices go up when you are in need of more advanced functions. RD Station has plans that start at BLR 19, which calculates to just over $3.5. While this may seem cheap, you do need to keep the limitations that come with their system in mind.
In this comparison between HubSpot vs RD Station, we looked at the range of features offered by these two sales management solutions. Overall, we do recommend HubSpot as the ideal option. Not only does HubSpot allow you to easily customize your sales funnel, set up lead capture pages, and manage internal operations, but it also allows you to expand your dashboard with more functions as you continue to grow your company. HubSpot gives you access to personalized dashboards, project management functions, and more - allowing the system to effectively grow with your own business and meet your standards.