We’re thrilled to share that No Bounds Digital has officially earned the HubSpot Custom Integration Accreditation, one of the most technically rigorous and strategically significant recognitions awarded by HubSpot to Solutions Partners. This milestone reflects not only our team’s deep expertise in developing scalable, secure, and high-impact integrations—but also the strength of our collaboration with clients who are ready to transform the way they work.
Our recent project with Payroll Vault, a national franchise-based payroll provider, exemplifies what this accreditation is all about. By designing and implementing a custom middleware solution that connected HubSpot with iSolved HCM, we helped Payroll Vault unify systems, eliminate data silos, automate processes, and create a scalable foundation for growth.
A Complex Challenge Across a Distributed Network
Payroll Vault operates a B2B franchise model, serving clients across 58+ franchisees and managing over 250,000 contacts. Yet the company was hampered by outdated systems, namely a legacy CRM (FranConnect) that was ill-suited to support high-volume, multi-entity B2B operations.
Their challenges were extensive:
- Redundant manual data entry across systems that couldn’t “talk” to each other
- Lack of real-time visibility into lead status, marketing effectiveness, and client onboarding
- Inconsistent sales processes and automation gaps
- No unified dashboards for key performance metrics
- Heavy administrative overhead for franchisees, leading to wasted time and missed opportunities
They needed a robust, secure, and maintainable integration between their new HubSpot Suite Enterprise platform and iSolved HCM—one that supported complex relationships between franchises, companies, contacts, and employees. And they needed it built to scale.
Our Integration Strategy: More Than Just Code
From the start, we approached this engagement as a strategic partnership. Our discovery process included:
- Stakeholder interviews with corporate and franchisee teams
- Technical audits of iSolved and HubSpot capabilities
- Workshops to map out integration logic aligned to business goals
Crucially, we helped Payroll Vault move beyond a request for real-time sync—something not technically possible due to iSolved’s lack of webhook support. Instead, we implemented poll-based syncing every 10 minutes, ensuring consistent, reliable, and traceable data updates.
This wasn’t about flashy automation. It was about designing the right infrastructure for long-term success.
A Deeply Technical, Highly Tailored Solution
Our solution architecture was built on a modular Node.js middleware, hosted on Heroku, and backed by a PostgreSQL database. Every object type—Clients, Legals, Contacts, and Employees—had its own fetch and sync module, complete with change detection, batch processing, and association mapping.
Highlights of the solution included:
- Custom CRM cards in HubSpot to trigger secure, user-initiated syncs back to iSolved
- Two-way data flow with fine-grained control to avoid unintentional overwrites
- Batch syncing with intelligent rate limiting to stay within HubSpot’s API thresholds
- PostgreSQL triggers to detect changes and track sync status at the field level
- Bi-directional associations between HubSpot standard and custom objects, including Franchises and Employees
The entire integration was monitored in real-time via Heroku logs and dashboards. Errors were isolated and retried without halting the entire pipeline. Every sync action was audit-ready.
Business Impact: From Bottlenecks to Breakthroughs
The result of this integration wasn’t just a smoother backend—it was a business transformation.
- Operational Consistency: Franchisees now follow standardized workflows from lead to close, driven by automation and activity-based pipeline stages.
- Data Integrity: Duplicate entry is gone. Records are consistent across systems, making reporting reliable and decision-making smarter.
- Visibility and Insights: Real-time dashboards track sales, marketing attribution, and compliance across the franchise network.
- Secure and Scalable Architecture: All sensitive sync-back operations are user-triggered and fully scoped, respecting both security and compliance.
- Efficiency Gains: With administrative overhead drastically reduced, franchisees can focus on what matters—serving clients and growing their business.
Why HubSpot Custom Integration Accreditation Matters
HubSpot’s Custom Integration Accreditation is reserved for partners who demonstrate the ability to deliver complex, multi-system integrations at scale—backed by strong documentation, client results, and architectural rigor.
To qualify, partners must showcase:
- Proficiency in API development, data transformation, and sync strategies
- Security best practices including OAuth 2.0, audit logging, and scoped permissions
- Customer engagement and training plans for long-term success
- Robust error handling, monitoring, and traceability
In short: it’s not just about writing the integration—it’s about thinking holistically, planning comprehensively, and executing with excellence. That’s what we did with Payroll Vault, and that’s what earned us this recognition.
What’s Next for No Bounds Digital?
This accreditation underscores a core truth about our team: we build HubSpot to work for you—even when your use case is highly specific or technically demanding.
Whether you're a multi-location franchise, a SaaS platform with a homegrown backend, or a team looking to bridge systems like Salesforce, Netsuite, or iSolved—we’ve got the blueprint, the expertise, and the battle-tested experience to help you scale.
We’re proud of the work we’ve done and even prouder of what it means for our clients. This isn’t just a badge—it’s a promise.
“This accreditation validates the expertise and rigor our team brings to complex integrations every day,” said Jelena Djurdjic, Director of Back Office Operations at No Bounds Digital. “From architecting custom middleware to enabling HubSpot to speak fluently with industry-specific platforms, we take pride in making HubSpot work harder and smarter for our clients.”
Let’s Build Something Together
If your business is struggling to make its systems talk to each other, or you’ve outgrown your legacy CRM, we’d love to show you what’s possible with the right integration strategy.
