We put dozens of CRM apps through the wringer to find options that would topple the market. CRM software has come a long way since its initial release. Today, it is a practical and highly versatile option. Due to the fierce competition, it is constantly evolving.
If there is a touchpoint – chat, social connection, campaigns, emails, etc, then a CRM would capture it. Two such platforms have left quite the impression - HubSpot and Outreach.io. They both offer users a remarkable experience and a range of top-quality features.
For those interested in the impact of HubSpot vs Outreach.io, then you are in for a treat. We listed all the information you need when deciding which CRM is best designed to meet your needs.
What Companies Are Best Suited for HubSpot
HubSpot is the best CRM for scaling companies. More than 100,000 total users in over 120 countries rely on this software to transform the way the company engages, attracts, and maintains customers.
The ease of use, customizability, and ease of 3rd party integration all play a key role in HubSpot’s growing popularity. Thanks to the unrelenting support they got from customers, this product won countless customer review awards in the first months of 2021.
It was also ranked the no.2 Best Global Seller for 2021 by G2. G2’s yearly Best Software awards rank the best companies on the globe and products based on the authentic, stable, and detailed reviews they get from customers.
The same year, HubSpot also obtained the Gartner Peer Insights Customers’ Choice for CRM lead management. This is the 4th time this software has obtained such noteworthy recognition. It is highly recommended for its usability and functionality.
Overall, you are getting a high-rated all-in-one platform for inbound marketing. Combining social media, marketing automation, analytics, content marketing, and more into a practical solution that grows traffic. It can also convert leads and track customers. These are all vital factors for success.
Overview of Outreach.io
Outreach is a popular alternative to HubSpot. It is a cloud-based sales automation tool capable of helping sales teams optimize, create, and repeat sales campaigns across different industries.
It is a fantastic tool that allows users and their colleagues to become more productive in their sales outreach. With it, users can evaluate what sequences have the best performance, which email templates get the most recognition, and find ways to maintain a new and current client base.
When comparing HubSpot vs Outreach.io, you can see which software product brings more to the table. The simplest way to do that is to check customer experience. HubSpot is ranked higher in user satisfaction and overall quality compared to Outreach.io.
Although the gap isn’t as big as with some other similar products on the market, it’s still a notable difference. For example, Outreach hasn’t built an integration on Zapier, while with HubSpot, you can use Zapier to get rid of the tedious manual work of managing forms and contacts.
HubSpot vs Outreach.io differences can be seen in the ease of use. Some clients have stated that the Outreach interface isn’t as user-friendly as they want it to be. Claiming that they have trouble navigating the platform even a while after using it. Also, people can use Outreach with their phone’s browser, but there is no iOS app.
What people love about Outreach is its capability to make great email sequencing and drip campaigns. Users can combine them with LinkedIn and phone messaging, and integrate them with SFDC (Salesforce). All in all, you are looking at a solid CRM software that can come in handy.
Feature Comparison
To get a better perspective of HubSpot vs Outreach.io, take a look at the table below. This is a quick overview of what both of these CRM platforms have to offer. Including their similarities.
|
HubSpot |
Outreach.io |
Primary user base |
Small, Mid, Enterprise |
Small, Mid, Enterprise |
Devices supported |
iPhone, Android, iPad, Mac, Web, Windows, |
Web, Windows, Mac |
Free Trial |
Yes |
No |
Free Demo |
Yes |
No |
Pricing Model |
Monthly/Annually |
Monthly |
Phone |
Yes |
No |
Live chat |
Yes |
Yes |
Training |
Yes |
Yes |
API |
Yes |
Yes |
Activity Dashboard |
Yes |
Yes |
Analytics/ROI Tracking |
Yes |
Yes |
Audit Management |
Yes |
Yes |
Ads optimization events |
Yes |
Yes |
Automated Email Responses |
Yes |
Yes |
Basic bots |
Yes |
Yes |
Basic Reporting |
Yes |
Yes |
Calculated properties |
Yes |
No |
Custom user permissions |
Yes |
Yes |
Data Quality Management |
Yes |
Yes |
Duplicate management |
Yes |
No |
Email health reporting |
Yes |
Yes |
Email Marketing |
Yes |
Yes |
Lead Nurturing |
Yes |
Yes |
Marketing Lead Database |
Yes |
Yes |
Group Posting |
Yes |
Yes |
Image Library |
Yes |
No |
Pricing Comparison
When comparing HubSpot vs Outreach.io, another thing to talk about is the pricing. Outreach comes at $100 a month per user, meaning that you would be spending about $1,200 per user. For a smaller business, this can be a hefty price, considering the prices went up compared to their initial release.
HubSpot has more versatile pricing tailored towards different budgets. You also get a free trial, which isn’t available through Outreach. With that in mind, with HubSpot, you can get a starter pack of $45 a month with 1,000 marketing contacts.
For those in need of more marketing contacts and features, then the professional pack can help. It comes at $800 a month with 2,000 marketing contacts. The enterprise edition starts at $3,200 a month with 10,000 marketing contacts.
Onboarding and Training
Another thing that makes HubSpot a go-to choice is its excellent training support. Users can get access to a paid onboarding session and an account representative with years of experience. With an option such as this, it is easy to get started with this CRM software.
To start working sooner, businesses also work with an agency partner like No Bounds Digital. They are well-versed in the whole CRM software, which means you will quickly get the hang of it and reduce the learning curve.
Migration Options
Migrating is another important feature. HubSpot has paid migration and free tools. You can use them to export customer contact data from any other CRM you previously used. To migrate with ease, you might want to partner up with No Bounds Digital. They have the right skills, experience, and knowledge, to ensure that the moving process is done without a hitch.
Service Experience
Outreach offers multiple avenues for users to stay in touch with Support. However, their chat features are only available to Plus and Enterprise editions. HubSpot is different. HubSpot’s live chat tool can be used for free. It is fully integrated with a chatbot builder and there is no coding necessary. Meaning it adds an extra layer of convenience and functionality to users.
Conclusion
After evaluating the impact of HubSpot vs Outreach.io, HubSpot still remains on the top of our list. Although both platforms have fantastic features and a great user experience, the ease of use, free trial, and live chat features make it a better option than Outreach.
References
https://www.hubspot.com/company-news/hubspot-earns-multiple-customer-review-awards
https://www.getapp.com/sales-software/a/outreach/reviews/
https://www.softwareadvice.com/crm/hubspot-sales-profile/vs/outreach/