When it comes to managing an existing database of customers, there are several elements that you need to take into consideration. In order to provide a more pleasant and personalized experience for your customers, you need access to crucial data. Ease of access to the data, along with proper organization, can greatly streamline the support and sales service experience for the customer. In recent studies, 74% of business owners report a high importance for converting leads into paying customers. The same amount of companies report that CRMs play an important role in helping them manage customer data, sales, and relevant information.
If you are looking to move to a CRM to simplify the process of customer relationship management, then you have a few choices to consider. Both Hubspot and SugarCRM hold spots as some of the most popular options. With both offering a range of features, choosing one may not be as simple as it seems. We focus on making the decision easier by sharing a comprehensive comparison of Hubspot vs SugarCRM.
HubSpot Overview
Hubspot is a multi-hub system that allows you to activate the features you need, without cluttering your dashboard with unnecessary functions. The company has made the process of signing up and getting started with HubSpot quick and easy as well, with most people being able to complete the initial onboarding process in less than two minutes. There is a step-by-step wizard that Hubspot uses, which allows you to effectively customize the system according to the needs of your own company.
HubSpot also focuses on working with the software and applications you are already using. There is a wide variety of integration options that HubSpot offers, which are often lacking in other CRM systems. This allows you to utilize existing data that you have captured on these third party systems and bring the information over to your HubSpot account. This eliminates the need to recapture everything from the old system to HubSpot. The integrations also allow multiple systems to work together - there’s no need to replace everything with HubSpot, as they seamlessly integrate with each other.
SugarCRM Overview
SugarCRM is a digital application that runs in your web browser. Cloud technology is used to provide faster and easier access to your account, even when you are not at the office. The system primarily helps you get a better view of your customers, offering reports, marketing functions, and other features that assists with turning leads into long term clients.
There are multiple solutions that you can choose from when you turn to SugarCRM. This helps you set up a complete system that focuses on attracting and capturing leads, turning them into clients, and then retaining these consumers for longer. At the center of the SugarCRM system is artificial intelligent technology that helps to improve the reporting tools and even offers a range of predictive tools. This information can be handy when you are looking at a way to get more insights into past campaigns, allowing you to optimize campaigns in order to enhance the results you get. This, in turn, allows you to effectively increase the revenue you are able to draw from your campaigns.
HubSpot Vs SugarCRM: Feature And Pricing Comparison
When it comes to the use of a CRM, the needs of companies tend to differ. This is why you need to carefully analyze any information provided by a CRM in order to determine the role it will play in your business. Let’s take a closer look at a side-by-side feature comparison between HubSpot and SugarCRM.
|
|
HubSpot |
SugarCRM |
|
Support |
Five-tier system (FAQ, forums, chat, email, phone) |
Live chat, phone, email |
|
AI Features |
Yes |
Yes |
|
Free Trial |
Yes |
Yes |
|
Free Plan |
Yes |
No |
|
Languages Supported |
9 |
30 |
|
Extra Fees |
Included in plan |
Add-ons cost extra |
|
Onboarding process |
Easy and self-serve |
Need to contact sales |
|
Free Tools |
Yes |
No |
Pricing
When it comes to starting a business or running a small business, you want to keep your expenses as low as possible. This is especially true for the stage where your business has not yet taken off, but is still at a growing phase. This is why it is important to keep the pricing of a CRM in mind before you make a decision.
If you are looking for a solution that won’t cost you any money for now, then HubSpot is your best bet. There is a free plan available that gives you access to a wide variety of functions. You don’t even have to enter your credit card details in order to activate the free trial. You can also get a free trial with SugarCRM, but this only provides you access to the system for a period of one week.
Pricing for paid plans at both HubSpot and SugarCRM largely depends on the plan that you choose. HubSpot has a range of plans that start from $50 upward. With SugarCRM, there is a large selection of plans that are quite specific, so you’ll have to dig through all of the options in order to find the one that suits the needs of your own business.
Features
When it comes to features, you’ll find that both of these CRM solutions are effective. You do need to keep the demands and needs of your business in mind when determining which software will be the suitable choice. HubSpot does come with several free tools, including a website grader, marketing plan generator, and even business templates that can help you get started. The CRM also allows you to integrate software like Salesforce, SurveyMonkey, Zapier, and Google Calendar. While there are integration options available with SugarCRM, it seems to be much more limited in comparison to HubSpot.
Also take note that with HubSpot, you automatically get access to the CRM if you decide to subscribe to a paid plan on any of the other hubs that are available. This can give you more value for your money in the process. With HubSpot, you get access to a variety of support services. While the same can be said for SugarCRM, you’ll only receive fast responses on higher tier subscription plans.
Final Verdict: Hubspot Vs SugarCRM
If you are comparing Hubspot vs SugarCRM, it’s important to look at which option will provide your business with the most benefits in the long run. While SugarCRM primarily focuses on giving you a hub that allows you to manage customer related information, Hubspot is a more complete solution that does so much more. With Hubspot, you can easily set up multiple hubs on a single dashboard and won’t need additional third party software to manage every element of your company. Hubspot allows you to get started without any upfront payments, making it the more ideal solution for those small business owners, while still being scalable for growing companies and larger enterprises.
